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Your landing page design should reflect your brand colors and look like the content you want to include on your website. In addition to keeping the form simple, you also want to make the entire page navigable. 5. Use case studies and social proof This tip is simple. Anytime you can take advantage of a customer saying something nice about you, do it. If you don't have a ton of compliments, you can rely on a logo. Just make sure you get permission
such as Yelp, Google My Business, and Trustpilot. You can even B2B Email List use a simple embed code. Keep these comments at the bottom of the page so you don't distract from the action you want your audience to take. These should also be related to the title that describes the action, otherwise your audience will be very confused. Munchery features some reviews from Trustpilot on its landing page and magically makes that section simple and attractive without distracting from the above.
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Munchery Landing Page Example 6. Keeping your landing page mobile-friendly is important for any marketing, you need to ensure that your landing page is compatible with any device or can be viewed on any screen size. Many plug-and-play landing page solutions have this feature built in, allowing you to view common dimensions before launching your shiny new page. Tip: To be safe, keep buttons and/or forms centered on full-size pages with a solid color background. That way, shrinking and stretching on any weird screens the page might encounter is less likely to break important stuff.
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