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It is the definitive moment and the demand for specialists in corporate communication at all levels will grow even more: social networks , SEO, social selling , ads...Jesús Nieto adds that “in the face of artificial intelligence, big data , virtual and augmented reality or chatbots , which will undoubtedly continue to grow this year, small businesses, SMEs and self-employed professionals will begin to integrate the easier, cheaper and at the same time useful it can be to get clients and take away hours of work. And in that, automated marketing systems can register significant growth, although others consider it surpassed.
Programmatic advertising will continue to be a trend in Denmark WhatsApp Number Data Programmatic advertising refers to advertising in which the advertiser buys audiences and not spaces, as occurs with traditional advertising. The advertiser chooses the audience they want to target, taking into account multiple details of their profile: tastes, demographics, connections... During , programmatic advertising will extend its use to most platformspanies are increasingly using this technology to make real-time decisions regarding the advertisement they want to deliver to customers.

It is the type of advertising that has grown the most in recent years and will continue to be one of the digital marketing trends for GUIDE How to make a digital marketing planDischarge CRM evolves in On the other hand, digital marketing trends in point towards a change in the relationships between brand and user. The use of social media communication channels (Facebook Messenger and WhatsApp, for example) as CRM tools will appear as a complement in email marketing campaigns to accelerate the passage between customer interest and desire in the customer journey and contribute to the closing of the purchase.
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